In the latest episode of Behind the Screens, we take you behind the scenes of IBC 2024, right here in our home turf of Amsterdam. This year's event was packed with interesting trends, a few surprises (and a not-so-surprising AI hype), and plenty of industry insights.
Curious about how the event stacked up after its post-pandemic comeback? Or what we really think about all those "AI-powered" solutions everyone is talking about? We break it all down in this episode, including a few standout innovations that caught our eye.
Of course, we also hosted our legendary TGIF event with over 200 guests. If you missed it, don’t worry - we’ve already locked in the date for next year.
Want all the details? Hit play and join us as we reflect on IBC 2024 and what’s next for MediaLab.
And as always, if you have a suggestion for the next episode or if you want to join us at the table, please reach out!
